One of the biggest trends this season is baroque. Baroque is the term used to describe a period in architectural design history beginning in 1600 and defined by intricate detailing and grandeur to produce an effect of splendour and luxury. As we all know, in the world of fashion, one of the best ways to make an impact on the catwalk is to evoke nostalgia for a time in history, whether that be 1960s shift dresses or Victorian gowns. In this respect, the latest trend for Baroque fashion should com… Continue reading →

So October’s much-anticipated release of Skyfall has recently been named the ‘Best Bond Movie Ever’ and here at DirectSight, we’d have to agree. When it comes to eyewear, James Bond can always been seen in the coolest sunglasses to maintain his signature suave, sophisticated style.
In Skyfall, Daniel Craig can be seen wearing a pair of simple silver aviators with dark tinted lenses by Tom Ford.  Bond fans may recognise this style to the similar Tom Ford 108 sunglasses he wore in th… Continue reading →

November or, ‘Movember’, as it has recently come to be known, is the month when you cannot walk down the street without encountering a man with a moustache. However, this latest craze isn’t all about the look, it is for a good cause, with many people gaining sponsorship to donate to charity.  
However, if you’re struggling to keep up with the crowd and find you simply can’t grow enough to warrant calling it a moustache, the latest eyewear craze may be the ideal solution...
O… Continue reading →

 Congratulations Barack Obama on winning the US presidential election! Here at DirectSight, we think this is a cause to celebrate. After a close shave with competitor Mitt Romney, Barack once again won his place as US president for another 4 years. To get into the election spirit, check out the DS Collection 213 rimless glasses frames for a cool take on Mr. President’s eyewear. Obama favours a simple, rectangular rimless frame, as seen here:
Alternatively, why not invest in … Continue reading →

Did you know thattwo thirds of Britons need to wear corrective prescriptions. Of these people, 62% wear glasses and 14% wear contact lenses. Social and technological changes have influenced the flux and change in fashion trends and how we view wearing glasses over the years. First off, let's start in the 13th Century AD.Monastic ScripturesEye wear is largely a misnomer before the 18th Century. This is because glasses were actually a single lens then, suspended on a chain and used for close up ex… Continue reading →

Tomorrow, the 14th September, marks the beginning of London Fashion Week as designers, models, makeup artists and a whole host of celebrity guests prepare to line the catwalks and mingle with the stars. At Direct Sight, we’re all excited about the beginning of one of the biggest fashion events of year. We decided it was time to celebrate our range of eyewear designed exclusively by some of the best British designers.
Alexander McQueen
The late Alexander McQueen founded the brand whic… Continue reading →

It may be September which, for us Brits, means gloomy weather and grey skies, but for the celebrity population, there’s no such thing as dressing for the weather. Whilst most of us are eager to bury ourselves in warm jumpers in blacks and greys, a new trend for canary and fluorescent yellow is quickly emerging...
On Saturday, The Only Way is Essex star, Chloe Sims, was spotted at a party sporting a bizarre pair of fluorescent yellow glasses. She wore a black and white sequinned mini dress… Continue reading →

A post by CharlotteDuring the Second World War, food rationing gave civilians a much more limited diet than had been enjoyed previously, with eggs, sugar, butter and other foodstuffs available in carefully measured quantities which had to last the week.Eggs Equal SugarMy grandmother was a careful housekeeper and decided to keep chickens in her backgarden in suburban Carshalton Beeches in Surrey. She thought that she could exchange their eggs for sugar, tea and other necessities with her neighbou… Continue reading →

In all the popular science fiction space-based television programmes, it’s rare that a hero or heroine wears glasses. Star Trek, Star Wars, Dr Who – it’s hard to think of a key individual who needed help to see (although possibly Darth Vadar, who was more machine than human, had artificial eyesight).

Did Dr Spock Need Glasses?

In fact, scientific research carried out into the long-term effects of space travel on astronauts has suggested that there is a link between d… Continue reading →

New optics research by a team of South Korean scientists suggests it will soon be possible to watch a 3D film without the cumbersome 3D glasses.
Currently, 3D glasses feature polarised lenses which affect the way light enters our eyes. 3D cinema screens use two projectors displaying similar images which are slightly offset simultaneously on one screen. When wearing polarised glasses, each eye views only one of the offset images, creating an image with the illusion of depth which the brain i… Continue reading →