Google's announcement that they are to make a set of augmented reality glasses in the near future under the name Project Glass got us really excited here at Direct Sight.

The project promises to change the way people view the world, offering a pair of spectacles with the ability to show you directions, co-ordinates, nearby places (and adverts) whilst you're viewing your normal everyday things.

Last night it was announced that Californian sunglasses company Oakley has been w… Continue reading →

Saying we’re excited is a teeny bit of an understatement. It has been announced that pop royalty Katy Perry is set to release a 3D movie of her Teenage Dream tour with Paramount, with interviews and details on Katy Perry’s life both on and off stage.

The movie is due out this summer and as one of our favourite pop stars is known for her striking fashion choices, we’re bound to find even more inspiration from her eyewear choices during the movie.

3D glasses at the read… Continue reading →

Milan is one of a handful of fashion capitals in the world, sitting proudly amongst other big players in the industry including New York, London and Paris.

Renowned for being the birth place of many of the world's favourite designer labels, celebrated for its trend-setting nature and dedicated in its attitudes towards beautiful fashion, Milan is the source for inspiration and celebration in all things fashion.

The MIDO optical fair is held every year and brings together the… Continue reading →

Are you a bit of a party animal? Do you find yourself rolling out of clubs at three in the morning, only to be confronted with a barrage of paparazzi hungry for pictures of you looking worse for wear? If you answered yes to both questions, we have the solutions for you.
Stop embarrassing photos of you being splashed all over the internet with these clever paparazzi-proof glasses. Save yourself the need of getting lawyers involved to protect your identity by taking it into your own hands, an… Continue reading →

The beauty of humanity means that each and every one of us has a different face, and we relish in creating different identities for ourselves. Thankfully, designers are well aware of this and create glasses in a myriad of colours, shapes and materials. This does make choosing the right pair of glasses a complicated process. There are so many options on the market and when in an opticians or online, wall after wall of great looking designs
can be confusing.
To make this decision a li… Continue reading →

Many people love their current pair of glasses; whatever they may be it's likely that you chose them in the first place because you liked them, and have since got very used to them. No matter how battered they are they can be as comfortable and familiar as a well worn pair of shoes. Alternatively, they might be expensive designer frames that are just too good to let go. Whatever the reason, it's a real pain if they break, as you have to go through the process of finding the same pair or one simi… Continue reading →