If you haven’t already browsed our designer frames, you’re in for a treat because we’ve added over 50 brand new styles, from glamorous Guccis to sporty Smith frames. These are our favourite new frames to see you through the new year.  Gucci GG1037Classic, understated and effortlessly chic, the GG1037 is one of our favourites this year. With a slim plastic frame and straight narrow arms, it makes an ideal pair of smart glasses for the office. Each pair includes the recognisable Gu… Continue reading →

There’s a nip in the air and no denying that winter is just around the corner. But with the colder weather comes a great new season for fashion. We’ve picked out our favourite styles from our DS Collection, JK London City and Podium ranges to help you look stylish this winter.A173The A173 is one of our bestselling frames, and it’s no wonder: the round frame with keyhole nose bridge strikes the right balance between classic everyday style and making a quirky fashion statement. We love the b… Continue reading →

Stuck for ideas this Christmas? See our Glasses Gift Guide! For many, Christmas shopping is the dreaded task  we always plan to do months in advance, and always end up doing on the final few days leading up to the 25th. The shops are manic, the Christmas music is blaring and the crowds are battling to get the last of the good stuff in the seasonal sales. It’s no wonder that online shopping has become so popular, with many people choosing to do all their shopping with just a few clicks on the… Continue reading →

Right now we’re loving coloured sunglasses- the bigger and bolder, the better.
Hot celebrities like Jessica Alba, Alexa Chung and Taylor Swift have all been spotted rocking the coloured sunglasses trend and it’s no surprise because they’re a great way to add a fun twist to your spring/summer wardrobe. Jessica Alba loves her turquoise sunnies with bold wayfarer frame. For a great pair of summertime sunnies in this colour, we love the Carrera 9 with oversized frame and two-tone… Continue reading →

It’s time to get your advent calendars at the ready because it’s only 3 days until the beginning Advent! The Christmas decorations may have already appeared in the shops by the end of October, but for the average holidaymaker, it’s not until December that we can truly begin the countdown to Christmas day.
So what will you be buying for your loved ones this Christmas?
Check out this quick gift guide if you’re struggling for ideas...
The Wife
When it comes to shopping … Continue reading →

One of the biggest trends this season is baroque. Baroque is the term used to describe a period in architectural design history beginning in 1600 and defined by intricate detailing and grandeur to produce an effect of splendour and luxury. As we all know, in the world of fashion, one of the best ways to make an impact on the catwalk is to evoke nostalgia for a time in history, whether that be 1960s shift dresses or Victorian gowns. In this respect, the latest trend for Baroque fashion should com… Continue reading →

So October’s much-anticipated release of Skyfall has recently been named the ‘Best Bond Movie Ever’ and here at DirectSight, we’d have to agree. When it comes to eyewear, James Bond can always been seen in the coolest sunglasses to maintain his signature suave, sophisticated style.
In Skyfall, Daniel Craig can be seen wearing a pair of simple silver aviators with dark tinted lenses by Tom Ford.  Bond fans may recognise this style to the similar Tom Ford 108 sunglasses he wore in th… Continue reading →

Tomorrow, the 14th September, marks the beginning of London Fashion Week as designers, models, makeup artists and a whole host of celebrity guests prepare to line the catwalks and mingle with the stars. At Direct Sight, we’re all excited about the beginning of one of the biggest fashion events of year. We decided it was time to celebrate our range of eyewear designed exclusively by some of the best British designers.
Alexander McQueen
The late Alexander McQueen founded the brand whic… Continue reading →

This weekend marks the beginning of Reading Festival 2012. With headliners including Foo Fighters, Kasabian and The Cure, it’s predicted to be a great weekend.But for those of us with glasses, camping can be fraught with difficulties. Here are a few simple tips for looking after your glasses over the festival weekend:
1.    Take baby wipes or cleansing wipes to keep the frames clean. With mud and rain forecast for Reading, it’s important to keep your glasses looking fresh.
2. … Continue reading →

We may associate autumn with the muted tones of ombre, plum and forest green, but this year the designers seem unwilling to let go of summer optimism with punchy shades of cobalt blue on the A/W catwalks. Lanvin, DKNY and Prabal Gurung were just some of the designers to embrace this bold shade. And with the likes of Bradley Cooper and Johnny Depp donning quirky blue lenses in their glasses, we decided to round up our favourites from our selection of blue glasses...
Whether you’re looking … Continue reading →